Oct 22, 2019
Our guest on this episode is John Livesay
John is the author of Better Selling Through Storytelling and a
sales keynote speaker. John started his career in media sales and
lived through the digital transformation.
John and I start the episode discussing how sellers can use
storytelling to improve results. Storytelling helps us stand out
from the competition and be more memorable. We’ll get into the
details of building your story and how you can incorporate
storytelling into your daily selling routine.
But before we jump into the episode I want to thank our
I speak with a lot of founders, CEOs and entrepreneurs and
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help. They are the B2B sales experts. They focus on the things that
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Thanks for tuning in. This is Best Selling.